14-Feb-2018

In today’s dynamic and competitive retail environment, every brand depends on the acceptance of customers. With numerous choices available, consumers can be influenced by many factors such as price, promotions and quality. However, our whitepaper: From promotion to dev...

5-Feb-2018

The way that people shop in stores has changed radically over the last decade or so. With the internet accounting for an ever-increasing proportion of retail purchases, physical stores are having to up their games. This has led to all sorts of new initiatives popping u...

5-Feb-2018

Recent research by Pragma Consulting has found a strong preference by customers in buying products and making the final purchase decision in store. This highlights the need for effective omni-channel retail, to create a seamless experience with how a customer engages w...

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December 15, 2017

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